The #HighlySoughtAfter Talk Show
Do you want to become your customers’ first choice? If yes, this podcast is for you! Through heart-to-heart chats with successful entrepreneurs in Asia, you will discover what it takes to stand out from your competition and dominate your market.
Every episode features one entrepreneur who is highly sought after in his or her market. Through their backstories, you will uncover the lessons and mistakes to avoid in order to have their level of influence over their customers.
You will also gain insights into how each entrepreneur leverage on social media to generate leads, deepen relationships while building their personal brand. With these insights, you will no longer need to chase for sales. Customers will chase after you and your life will become easier in 2021!
Your host Eric Feng is a living testimony of the power of social media. Thanks to social media, he went from being an unknown trainer in Singapore to a celebrated speaker globally. In 2019, he was invited to speak in 35 countries on social media branding. He has a strong presence across eight social media platforms and was recently verified on Facebook and TikTok.
The #HighlySoughtAfter Talk Show
30. How to be a well-loved public figure that stands the test of time - Lin Youyi
Have you ever wondered what it’s like to be a public figure? Perhaps you’re an entrepreneur or service professional and looking to stand out on video? Or maybe you’re looking for advice on how to build your personal brand and navigate challenges like dealing with public opinions and online criticism. If so, listen very carefully to this episode because my guest is highly qualified to help you!
Her name is Lin Youyi, she has done public broadcasting, television hosting and even acting. If you’re based in Singapore, you will see her regularly on Mediacorp Channel 8’s Hello Singapore. Youyi has been awarded numerous accolades such as Best News and Current Affairs presenter for Good Morning Singapore. She has also been nominated in the Star Awards’ Top 10 Most Popular Female Artistes.
Today, Youyi works as a private media trainer for leaders and large companies on helping them improve their presentation and communication skills. So, if your goal is to appear on or leverage the media as part of your branding efforts, pay special attention to this episode!
Also listen out for Youyi's answers to the following questions:
- How did you end up in media? Is it something you always knew you wanted to do? - 4:58
- Who did you bring and why is it symbolic to you? – 8:28
- Singaporeans recognise you. We see you on the news and you’ve been doing this for a very long time. What is it like being a public figure? - 15:33
- Over your career, what were some of the things you did to continually work on yourself? – 22:46
- How do we apply those learnings every time we do a presentation? - 28:52
- When we are on camera, how can we command presence? – 30:29
- What if someone wants to have a more commanding voice with personality? - 34:58
- For people who are shy or nervous, what advice do you have for them? - 40:34
- What’s the biggest mistake you’ve made on TV? - 45:39
- What are some of the bad public opinions you’ve received before, and how did you deal with it? - 50:42
- How can we overcome people’s opinions and judgements? - 53:16
- Would you say we need to keep working on ourselves as part of overcoming people’s opinions? - 54:54
- What’s the best way for people to reach you or your agent? - 57:00
- What’s coming up for you in 2022? - 58:47
If you want to keep in touch with Youyi, you can reach her on Instagram at @you_yi
Read these books to become highly sought after in your own industry -> www.pickericsbrain.com
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