Do you want to find out how you can generate free publicity for your business or personal brand? Or perhaps you're looking for advice on how to deal with bad press and negativity online. If so, you will love this episode!
In this episode of #HighlySoughtAfter, I have a chat with public relations professional Joel Lim who got a lot of positive attention from the media and public during the General Elections 2020 here in Singapore. His political commentary was picked up and featured in Channel News Asia, The Straits Times, and The Business Times.
Joel is also the host of a few podcasts, such as The Naughty Prude, and most recently his ‘I Have A Question’ YouTube educational series exploring current affairs and hot button issues in Singapore, in which he featured a minister on the show. Joel is also a Senior Public Relations and Marketing Executive at Gushcloud, while also working on ZYRUP, one of the largest digital entertainment publications.
In today’s interview, he will be answering three key questions. Number one, how do you get positive publicity for your business. Number two, how do you prepare for a media interview. And number three, how do you deal with bad press and negativity online.
Hint: Listen in at 27:19 where Joel shares an insider’s secret on how you can attract the media’s attention and gain free publicity for your personal brand or business.
Also listen out for Joel’s answers to the following questions:
If you want to keep in touch with Joel, you can reach him on Instagram @limxjoel. You can also find his political analysis of the General Elections 2020 on his Instagram Story Highlights, as well as how one should manage a PR crisis. You can also catch Joel’s podcast The Naughty Prude on Spotify.
Read these books to become highly sought after in your own industry -> www.pickericsbrain.com
Thank you for listening to this episode of #HighlySoughtAfter!
If you enjoyed this episode, please help me hit the ‘subscribe’ button if you’re listening on Apple Podcasts or hit the ‘follow’ button if you are listening on Spotify.
I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you!