32. How to make lots of money while making a positive impact in this world- Mark Leong

Would you like to 200 times your company's revenue while impacting hundreds and thousands of lives? If you do, you will love this episode as my guest did exactly that.

His name is Mark Leong and he's known as Asia Juice Guru. And his mission is to make the world a better place by first making the world a healthier place. He started with a simple juice bar, but over time his juice bar grew into a health company that recently surpassed eight figure revenue, in spite of the COVID-19 pandemic. Forbes even named Mark, The Asian Who Challenged The Food Giants. Now, if your goal is to make lots of money in your business, while making a positive impact in this world, this is your episode. Prepare your fresh smoothie juice, and listen to this episode right away.

Also, listen out for Mark's answers to the following questions:

• I noticed in every interview and in your videos you always dress up nicely. Why do you always dress up?-00:58
• Why the name Asia Juice Guru?-07:25
• Why the interest in juicing?-09:54
• You started off your business running a simple juice bar and then right now, congratulations you at eight figures. What were some of the key milestones in your journey with these businesses and what were the mistakes and lessons?- 11:58
• The importance of learning- 20:39
• How to drive traffic?- 22:13
• One of the videos on the topic of food education you created went viral with over 3 million views organically in just 2 weeks. How did you do it?- 22:49
• How did COVID impact your business?-31:28
• Scaling the business to 5 million?!-39:03
• What are your missions and what you are doing to make it a reality?- 46:55
• Tell us about your book?-48:52
• So what are the worst advice over the years when it come to diet?- 51:03

If you want to keep in touch with Mark, you can reach him on Instagram at @asiajuiceguru

Read these books to become highly sought after in your own industry -> www.pickericsbrain.com

Thank you for listening to this episode of #HighlySoughtAfter!

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I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you.

Transcript

Mark Leong(Guest):

So there were a lot of chaos a lot of hardship in that period of scaling it to 1 million. I can tell you, I mean, there are a lot of times that I, me and my partner, I think she's stronger than me. For me it was like shoot, I really wanna give up at times. But for all of you that are watching, you got to remember these don't give up because sometimes the hardest time that you can last through that moment, right. That is the moment that will change everything. And for me it was lasting until that difficult moments, right. Going through it, just not giving up.

Eric Feng(Host):

 Hi, this is Eric here and you are listening to #HighlySoughtAfter.Would you like to 200 times your company's revenue while impacting hundreds and thousands of lives? If you do, you will love this episode as my guest did exactly that. His name is Mark Leong and he's known as Asia Juice Guru. What a cool name. And his mission is to make the world a better place by first making the world a healthier place. He started with a simple juice bar, but over time his juice bar grew into a health company that recently surpassed eight figure revenue, in spite of the COVID-19 pandemic. Forbes even named Mark, The Asian Who Challenged The Food Giants. Now, if your goal is to make lots of money in your business, while making a positive impact in this world, this is your episode. Prepare your fresh smoothie juice, and listen to this episode right away. Okay, hi, Mark. Thank you so much for making time.

Mark Leong(Guest):

 Pleasure always. It's always a pleasure.

Eric Feng(Host):

 I got a personal question first, I've been following you for a while. I watch you on many, many interviews and you're always so well dressed, is there a reason why?

Mark Leong(Guest):

Okay, great question. You are the second person that asked me this question. So going back a bit of story. I was raised in a very average family. So my parents were not like super wealthy. We are not poor, we're just okay. And I remember every time as a son in my family, the elder son, before I go out with my parents, my father would always say this to me, "Go back up and change your clothes." So my parents are Cantonese, right? So my father will always say, It means don't let people look down. I never understood, I was a little boy. Okay, so my mother would change me up, doll me up. And the only thing missing was makeup. And I never understood why. But there was once it really hit me when one of our relatives said to my father, "If your family cannot afford it, just don't wear it." So I overheard that conversation. And while I was naive, I was also angry, because I didn't understand what gave that person that right to tell my father this. And growing up, I was always being reminded about those words. "If you can't afford it don't wear it." And I told myself that, I'm gonna prove to everyone that did not look up to my family that we are capable and we are able. So, I think that built in me for many years about dressing up means we are successful. But I think it came at a stage in my life, that I realized that I really don't care how people look at me, and that changed. And what changed is that, for me I'm still dressing up every day, because I felt that it puts me with a different energy, it puts me at a different mindset. And I'm all about being professional in my work. I think I put a lot of pride in what I do. I cannot dress up in T-shirts and shorts and go and tell people, "Hey, look at our nutrition". So for me it's about dressing up so that I'm in that moment. That's one of the key reasons that I continue, with how I'm dressed up today. Number two is for me about respect for the people that come to me for consultation, for my time for everything. Now there's this saying, I'm not sure you heard about it. People say, "Don't judge the book by its cover." Do you agree with that?

Eric Feng(Host):

 Of course.

Mark Leong(Guest):

You've heard of that, right?

Eric Feng(Host):

Of course, I have, but we can't help it.

Mark Leong(Guest):

 I say it's bullshit. Am I allowed to use bullshit?

Eric Feng(Host):

 Absolutely.

Mark Leong(Guest):

Bullshit, right. Now, if you do not know that person, how successful was the background of that person, everyone is judgmental. Everyone is judgmental. Now, then they will tell you that, "Mack Zuckerberg, he was wearing T-shirt, Steve Jobs was wearing-

Eric Feng(Host):

That's because the whole world knows them already.

Mark Leong(Guest):

Precisely because they are already at a certain stage. Before they get there, people are gonna judge them if they are gonna speak to investors.

Eric Feng(Host):

Exactly.

Mark Leong(Guest)

And nobody knew about their story that they dress up in the first early stages of their business as well to get investors. So I disagree. I think everyone judges by the first impression. That is why it's so important that it's not only a sign of respect, it's a sign of confidence that the person is putting into you. I mean, who would go and seek consultation from a person that teach you how to be wealthy if they dress up so broke.

Eric Feng(Host):

 There's a friend of mine who dresses very well, I asked him the same question. He said that, "Eric, I'm dressing based on who I wanna be." And then that got me like goosebumps. I was like, "Wow." He's said, "I wanna be confident, I wanna be successful, so I'm gonna dress like one, because once you act like one, you become one."

Mark Leong(Guest):

 So yeah, I agree with you. So for me these are the two reasons that's evolved over the years, but it all started with because of that big statement.

Eric Feng(Host):

 Can I? Okay, I did not know about that. So I needed to tell you this that I feel like we have a very strong connection because I care a lot about dressing up.

Mark Leong(Guest):

 I see.

Eric Feng(Host):

You know me as the pink guy, right?

Mark Leong(Guest):

 Pink guy.

Eric Feng(Host):

 I'm gonna tell you a story that you probably haven't heard before that. I came from a poorer family. My dad was a, it's not like we are competing who's poorer. It's not a competition, okay? So we came from a family where we don't get a lot. I wear hand-me-downs 'cause my dad's a taxi driver, mom's a housewife, so my cousins are a lot richer, we wear all the branded clothes, Burberry, LA, Armani. And I get to where the hand-me-downs. 13 years old, mom decided to surprise me with a Burberry shirt. And she worked double jobs for that because she wanted me to fit in. And of course, I was very proud to wear a Burberry branded shirt. And you know what my auntie said, she puts you first watched a yang the to her. And then she said, look at it just to check is it real? And she turn look at my mum and say Mimi or real one ah then my mum said of course real, I worked two jobs to get it. And you know what my auntie said to my mum,

Mark Leong(Guest):

What?

Eric Feng(Host):

She said poor people will always be poor. Don't try to act rich lay or poor son wear this branded shirt. And other Brenner shirt will fit and I mean, it's different, but I felt that it impacted you the way it impacted me because I realized that and my mom cried that day and all that night she cried. I've never heard her cry soul barely. The crying that is like, they can't cry. And it broke my heart. I was 13 years old and I was hiding behind a door and I make a promise. And I said, it I'm gonna make so much money that no one ever looked down on us. And there's a reason why wearing nice clothes is very important to me because of that special meaning. And I didn't know that we had that.

Eric Feng(Host):

Oh my God, I would love to hug you later.

Eric Feng(Host):

 It's like no plans. I'd done my research. Right you know about their clothes story.

Mark Leong(Guest):

 Yeah, thank.

Eric Feng(Host):

And by the way if you are not here, okay. Obviously those of you watching us on YouTube, you get to seem very well dressed. If you're watching us and listening to us on podcasts, I'll describe to you. It looks like Neil Sattin pants and he has a very cream jacket. Very nice and most importantly, here at the square pocket, re polka dots with a bit of black accent and apple watch I think.

Mark Leong(Guest)

Apple watch.

Eric Feng(Host):

So, all right. So that's how you look like. It's so cool. Very well dressed. Now let's go on to another name that you are being given. Which I thought was super cool. It says that Asia Juice Guru, A-J-G.

Eric Feng(Host):

How do you end up with this? There's a very cool name.

Mark Leong(Guest):

Okay this is gonna be a funny one. So, I'll come a bit about how we went into this piece of action, right?

Eric Feng(Host):

 Okay.

Mark Leong(Guest):

But long story short was that I was going around teaching people about you've been drinking the wrong juices this is how you should be drinking juices. And I think one of the big things for all of us as Asians, Malaysia and Singapore and whatever Southeast Asian bottom line. Right? What is the first thing that comes to your mind? When people talk about juicing very late at night if you've got a drink.

Eric Feng(Host):

Very troublesome.

Mark Leong(Guest):

Very, very cooling, right?

Eric Feng(Host):

Ah, okay.

Mark Leong(Guest):

 And this will tell you

Eric Feng(Host):

Cooling.

Mark Leong(Guest):

 So for me, it's that? How can we neutralize that? So I add in the ginger. So I tell people, Hey, ginger help you to neutralize that. So it will not be come to cooling for ULA. So you want drink area, you get NA jelly right? Chinese say common. So after that, every time the people around around me, my clients and patients, the juice guru, the juice guru because they are like asking the first Ava, just you drink while you're healthy. I find that juice guru. So that was how the thumb came up. But I, you know for me it's that I know I'm gonna educate the whole big society. And for me was truly important. How can I establish that brand? How can I make a mark? How do we cut through the noise? And again, for all your listeners of us right now, if you're an entrepreneur, right? How do we cut through the noise? Every day is a noisy world.

Eric Feng(Host):

Noisy world about what, like what to eat, what to drink.

Mark Leong(Guest):

 There's a lot of noise in the market, right? How can you stand out? So for me, it's that. Okay. Juicing guy boring, right king of juice boring. So I just like, okay, now we name it. Asia's Juice Guru.

Eric Feng(Host):

Because that's what people call you anyway.

Mark Leong(Guest):

Yeah so I think then that was how the name got stuck. Right and Asia is a big thing, right. Because I want the us to be differentiated than the Western world of juicing. So that was how Asia just came about.

Eric Feng(Host):

I love that. So guys pay attention to the names that people call you because one day it does nicknames may end up being your brand name.

Mark Leong(Guest):

 Yeah.

Eric Feng(Host):

Okay another question like why juice? Cause why were you so interested in juicing and that people even think that you're an expert in juicing.

Mark Leong(Guest):

Great question. Two reasons, number one, I'm a person that don't take vegetables even until today. Right? I'm very picky the only vegetable you probably see me think, well, I find, okay is lettuce in my burger.

Eric Feng(Host):

There's a little similarity.

Mark Leong(Guest):

So why like that? Okay I don't know. Maybe in my childhood I eat then bitter got away. It's sticking in my mind. Vegetables are always bitter But now I know it's not the case. And juicing is one way for me to get my macronutrients, right. Because we still need them that nutrients. Right and I'm not a person that pump supplements or pills. Right because I do not want to ever problem. I leave her in the next 10 years down the road right on my kidney. So that's why I juice. But the second key reason of what got me into juicing was when my father was diagnosed with cancer and the radiation treatment failed him, he was going on a very fast level of declining in terms of his health. And he couldn't eat anything. So the only way to make sure that he was still able to get certain level of nutrients was by giving him juices. And not those juices that you buy from the supermarket, because they are loaded with sugar and artificial colorings. So we only had to make him 80% of vegetables. Even in fact the amount of fruits is only 10% or 20% maximum with low fructose, right? Like lemons, not even written apples. So and I saw how my father was able to regain his energy and vitality in a short period of juicing. So that was what led me into juicing.

Eric Feng(Host):

Got it, no guys listen to the end of the episode. Cause I've prepared some questions on what kind of social we make, what kind of food should we eat? Okay so those of you who are into your health, which I think rightfully you should be, you rewind listen very carefully to this episode now. So let's talk about your business. Cause I know you start the river simple juice bar, and then right now, congratulations you at eight figures. Get us a very big jump. So I love you to share with us, what was other lessons that you have learned, or maybe let's start with mistakes first. Obviously you must have made enough mistakes for you to get to where you are and made of tank of the mistakes, right?

Mark Leong(Guest):

Yeah.

Eric Feng(Host):

Could you show us some, because entrepreneurs are listening to this and we all have one ambition, which is a scale. Our business grow our business, but we're stuck right. How do you do it?

Mark Leong(Guest):

 So I'm not gonna share about what I've done, right. Which probably I'll share some deep insights later. Not at a superficial level. I will show you guys what are my mistakes? And you are very humble to say that I make some mistakes. Actually I'm making mistakes every single day. Okay, so in entrepreneurship, please make a lot of mistakes. But one thing that I've learned,

Eric Feng(Host):

Yes.

Mark Leong(Guest):

 It's not about making a lot of mistakes. It's about once you make that mistake, are you making changes to those mistakes? Mostly people make mistakes and they continue repeat that mistake then becomes a stupid mistake. There's a huge difference. So now that is one thing, right? Continuing along mistakes. Number two is that if anyone will tell you guys that, oh, as long as you're passionate. You're gonna be successful, nonsense. You have passion. You still need to drink water and eat. All right passion alone is not enough. So I started my business because of my father of he was given long story shorts. Six months of I spent by the doctor and on the fourth man, he was literally just dying off the treatment already. And after we stopped his treatment, we introduced using to him that remaining two months or less that he had, we managed to expand his life to another four more years.

Eric Feng(Host):

 Gosh, wow

Mark Leong(Guest):

So I was special in it. I say, you know what? A lot of people are probably having cancer. They don't know what to do and all that.

Eric Feng(Host):

Yes.

Mark Leong(Guest):

And I wanted to spread the word that there is an alternative, all right. Apart from chemo. And the point here is that I ran up. I just say, okay, let's start the juice bar because I'm gonna share for everyone. We have been drinking juices the wrong way. And everyone is the stigma thing, juicing is bad juices have a lot sugar. But because we are drinking the wrong thing, it's like you are just telling everyone, oh, rice is bad. Hello just because white rice got lost of sugar. Doesn't mean all rice is bad, right? You got brown rice, you got purple rice, right. So I ran in there, very passionate. I put in some of my savings into it.

Eric Feng(Host):

Yes.

Mark Leong(Guest):

I had to two foots, one foot on my corporate, one foot in my business. Big mistake because I could not concentrate. So after that I took that leap of faith. I came up full time. The first year we were making a revenue of negative 30,000 negative minus every month we were just burning cash. Then I was still passionate. I'm not sharing these with many people. Y'all are gonna be the first one. And for your audience, right?

Eric Feng(Host):

Yes.

Mark Leong(Guest):

Me and my partner, we were pushing carts, fruit carts. Every night in Bukit Timah Plaza, 2:00 am we go back home. We sleep next morning, 5:00 AM. We go to the farm, we take the fresh produce. We go all the way to the store to set up hot work. We were working in our business for easily 14 to 16 hours every day. But it was really frustrating, right? Because one cup of juice 480, you got, I get questions like why do the orange is not so orange. Sometimes I don't even know how to answer that question. It's always like, oh, we say customer, customer satisfaction, customer is king. Every cup they are not happy we replace. So I learned that, oh my God, I know a lot of people always say, customer is king wrong if you know what you are doing forget it, if they do not want it fit, please go somewhere else. Right so it cannot continue like that. We are just burning every saving. And we went into debt. I was swapping my credit card and he was just very depressing, right. You're just working so hard making negative revenue every month.

Eric Feng(Host):

Yeah.

Mark Leong(Guest):

Right, and you come to the point that you are stopping cut ready. And I was very desperate to make sure that the business was successful because why? When I left my corporate role, My colleagues and one of my bosses, Mark, don't worry after a few months time, I'm sure you will come back. We will have a seat for you. So well for me that was an anger in me. And I have a lot of right. And I say, I'm not gonna feel. So I continue pushing then that's it. Then my partner, when I say, Hey, if this go on the bank is the Siri direct credit card we swap up. We cannot get any loans because if your business is not above seven, figure banks will not give you a loan.

Eric Feng(Host):

Yup.

Mark Leong(Guest):

 That is the reality of life. At least for me, I call up some of my friends that they said, I will be there for you when you need help. And I'm very paiseh, ashamed to even ask a favor because in my whole life, I never asked anyone for favor, but he was very desperate Eric. I call up two person that once owed me money, they owed me money. And back then when I was already successful, I thought, okay, do I have to return me back one day when I need help? I hope you are there for me, okay. They tell me Mark I don't have money also. So wow he was very painful, very painful down to one last good friend of mine. I love her lot. She just passed away from cancer three years ago. She was the only one that saved man, how much you need. She loaned me 10,000, that 10,000 while I was hopeful at the same time, I was afraid because I'm afraid that I cannot repeat her that $10,000. So, you know what I did with the last $10,000 am I gonna continue to put into my rental and my resource cost for my staff salary? Or am I gonna take it somewhere to invest in some system? Or I might, there's gonna find somebody who has made that 1 million business and tell me, what have I not done right? What can I do? I took that money. I went to a cost treatise that treat air costs, cost me 30,000, $10,000 a day remaining 20,000. I swept my credit card Marks. I call up the bank and say, I need to extend credit line. And I know this is embarrassing thing that most people will not share, but I'm sharing with you openly because this was the level of soul load that I got newer so low. And it got me thinking sidetrack a bit, all those years in my big car, few property, taking a lot of salary back corporate role director, VP title, all that stuff. But I realized that I'm so broke because I couldn't even get my remaining savings. After I spent a huge amount. My father's medical BU a huge amount savings to have a long runway for my business. That was that turning point for me. I see whatever these 30,000 I put in I'm gonna freaking implement it. So during that three day costs, what I learn now, by the way that tree day cost, right.

Eric Feng(Host):

Exactly are you willing to invest.

Mark Leong(Guest):

Marketing and sales, that's it, that's the only thing in three days. Well, everyone was going around shaking hands and all that. I was just picking up my laptop implementing immediately. And that was the beginning of how I turned my business from a negative 30,000 in that year to a positive on TAVI is a 1.3 million revenue. Within nine months.

Eric Feng(Host):

So beautiful.

Mark Leong(Guest):

So there were a lot of chaos a lot of hardship in that period of scaling it to 1 million. I can tell you, I mean, there are a lot of times that I, me and my partner, I think she's stronger than me. For me it was like shoot, I really wanna give up at times. But for all of you that are watching, you got to remember these don't give up because sometimes the hardest time that you can last through that moment, right. That is the moment that will change everything. And for me it was lasting until that difficult moments, right. Going through it, just not giving up.

Eric Feng(Host):

- Two questions, number one is, it's so interesting that when you're given a $10,000, which is from some other trusted friend of yours, it's precious money. You could have re put it back into the business, or you can pay off whatever that you have, but you actually chose to invest in learning.

Mark Leong(Guest):

Yes.

Eric Feng(Host):

That's freaking enlightening for me. Why?Is there a reason why you believe learning is the way.

Mark Leong(Guest):

To be honest, I do not believe, but I went for the preview session and the preview session make a lot of sense. Because I'm a very practical person. I don't buy into all the energies jumping thing and all that, right. So the mentor of my today remained as my good friend. His name is John Lee, right? He said a lot of things that I realized that, oh my God I didn't do it. So say you can have a good product or service, but if nobody knows that you exist, it's as good as you are not there. So and it's as good as I give you an analogy, right? If you have a good voice, let's say you're Madonna or Celine Dion or whoever it is, right or Adele. But if you have not gone out to sing to public, nobody knows you have a good voice.

Eric Feng(Host):

That's so true.

Mark Leong(Guest):

So I was investing in the best equipment, organic vegetables and all that kind of mumble jumble. But one thing that I did not have was a right business model, but before Taba business model, the right amount of traffic coming in and that killed the business. So for me, it's like, okay, how can I drive traffic? How can I drive trying to figure out how can I get leads? So that was what I invested in because I thought, okay, if I put in this money, if I can get back that 10,000, I think that Siri, as long as our ROI, then I talk about the next stage. My botany, I can survive true. That stage are paying back that 10,000 first. That was the only thing to be honest, there, there was no like, oh, I wanna invest learning. Then get all the structure. It was like how can I make back this 10,000 in a shorter span?

Eric Feng(Host):

That was that goal. Would you share with us? Because all entrepreneurs face the same issue. Right you can have the best product in the world, but if no one knows about it, then it doesn't matter. So what was ideas that you implement that if you still remember?

Mark Leong(Guest):

Yep. So, okay I guess I got a whole bunch of crazy. But let me name a few big things.

Eric Feng(Host):

Yes.

Mark Leong(Guest):

So one thing that I, I did very importantly was I took my phone with my, one of my good buddies back then when she eventually became one of our amazing senior person in our company right now. And we went to the farm in Grungy, fricking hot Saturday afternoon under the hot sun. We put on a tripod bought just an iPhone. So I say a film me. So there was no snore screen. There was nothing just speaking naturally. Right? So have we recorded that video? I say, first thing, I got to get the message out to the world, right? So I'm gonna make a video. So we make that video. And that video became a video with more than 3 million views, organically,

Eric Feng(Host):

That video!

Mark Leong:

- And the tittle was Are You Cheap Fast and Fake.

Eric Feng(Host):

Are You Cheap Fast and Fake.

Mark Leong(Guest);

That video was so crazy that again, there was no expectation on making any viral videos. I am zero in marketing. Apart from that true dates. I mean, I went, do we make that video? Our team was getting tons of message. And back then I don't have a marketing team. It was only me and my partner managing our marketing mailbox. Right. Facebook was pumped with crazy thousands of messages. I was like, oh my God, how am I gonna reply this? Right. That changed everything. But it was still a problem because I was getting a lot of leads, a lot of inquiries, but I did not have a system. So then everyone, I wanted to buy a juice problem. You know why? Because I could not scale. I could not send juices around the world. Then I realized I have a business model problem.

Eric Feng(Host):

Yes you have so much demand, but the supply cannot meet the demand.

Mark Leong(Guest):

Yes, yet this is a problem. So me and my partner that whole night, we could not sleep. Okay, we have got a good problem right now. So option one we go and earn money, right? Pitch to investors, open 10,000 outlets across Singapore and Malaysia, everywhere you go, you have all the cold press juices, right. That are real. But then we calculate the return is not sexy. And a lot of headache, right? You got a management power and I know the quality. How do we keep it consistent? Then we realized that, Hey, so far we've been doing something amazing, which is every week we have been educating people in CCS in different marketplace, people invite us for talks. How can we give this education back to people? Product becomes secondary. That was the fever thing point that makes all the difference in my business or in my entrepreneurship. He was a hot morph. I got to tell you that now. So in two weeks we decided that, okay, this is gonna be the next three months. We're gonna run the juicing bar business. Because you don't wanna compete if all those juice companies out there and we're gonna directly go into education because teaching people how to fish is more important than giving people the fish.

Eric Feng(Host):

True that.

Mark Leong(Guest):

Right and information back then was still lacking.

Eric Feng(Host):

So that was in 2018.

Mark Leong(Guest):

Yes so we said, okay, let's start giving courses. That was the turning point, because that was the part where we hit that bottleneck. We were hitting one over a million, but just could not seem to break through. So for anyone of you guys listening here, what got you here may not get you there.

Eric Feng(Host):

True.

Mark Leong(Guest):

What formulas work here could only probably sustain you until this journey. So that was how we went into education and we stop the juice bar business.

Eric Feng(Host):

Got it and what were you educating? What kind of programs do you develop back then?

Mark Leong(Guest):

All right so I was educating people about how to do right. And I think the amazing thing here, and by the way for everyone that's listening right here. This is something that has helped me change my life even today I applied with all my kids. The question is always, what do people want? Give people what they want. Then you fulfill what they need later on what we were doing on every, all these years at the beginning that fit us. What's that I believe people should know that nutrition, people should know how to be healthy. These are needs. These are not once people want to look great. People want to be popular. People want to be rich. So I was going around educating people. How should we be juicing? How should you be eating, right. My first programmer, when I saw my, my educational programmer was 250.

Eric Feng(Host):

$250 or-

Mark Leong(Guest):

$250 I could not even sell one program in two days when I was standing in a farmers market, I remember is in Suntec. I was standing there whole day hopeful when we go out for sailor was so excited that, that kind of feeling when you hd, your first sales, right. And we say something is wrong. How could it be again? So we went back and pick the fundamental. We realized that the messaging is addressing what people need.

Eric Feng(Host):

What was it that you initially communicate it,

Mark Leong(Guest):

How to be healthy,

Eric Feng(Host):

How to be healthy, which is what we need, might not be what we want.

Mark Leong(Guest):

Precisely then we say, people are losing weight when they'd go through my solution. Why don't we name it from Flabby to 1523 days. So and say, no life happens. It happens it don't happen. Then I figured it out again. And I know every time. So by the way, one more advice here is that no one will tell you you must have a good vision. You must have a good plan. It didn't work for me. I don't have a fricking 30 years of vision into a crystal ball, right. For me is that what makes sense now? Can I implement it? Can I see, result? If you see result, how can I improvise? So when we roll out from flabby to 1523 days, that one event changed my life. That one event we went in, we fill up the room. It was about 200 packs. We close, right? In that 90 minutes, 60% at 2005, I could not sell even one packs at $250. We 10 X the price point to 2005

Eric Feng(Host):

And 60% sign up.

Mark Leong(Guest):

Right, 60% sign up people were rushing. I had that recording. I will show you all these days. I kept that because that, for me, when I was pitching it in front, I was like, okay now this is the offer. Everyone was rushing to the back right. I could not believe it. I wanted to jump out. And I remember after that, I was quickly rushing. I had no time to be excited. My panels, oh my God, my, we are shut off stuff. We were all there. But after that moment settled down, we were sitting down. We were like you don't have to say those words you know that, wow. We found the recipe.

Eric Feng(Host):

Yeah.

Mark Leong(Guest):

So coming back is that my lesson was, that is so important to understand what people are looking for. Positioning in terms of what they want, but you must have what serve what they need eventually, that will make a lot of difference.

Mark Leong(Guest):

So this applies, right? Whether it's to your products or the services that you're offering, right? Most people are promoting about the feature. People don't care about how many megapixels off your camera can the camera give you a beautiful memory?

Eric Feng(Host):

- This is so beautiful. And so we saw the evolution, right? It started off as a one juice bar we'll get the mass center, right. You're pushing the cart. And then you realize that your biggest mistake was that you did not work on the most boring thing, at least in my opinion, which is sales and marketing. You can have the best products we put on. Don't know about it. You can sell. And that got you to a million. Right?

Mark Leong(Guest):

Right.

Eric Feng(Host):

With that one juice bar.

Mark Leong(Guest):

Yes.

Eric Feng(Host):

Then after that, you will, then you, one day create a video. And that video went viral because he started realizing you need to tell more about your message, and then it forces you to rethink about your business because you realize you can scale.

Mark Leong(Guest):

 Sure.

Eric Feng(Host):

- And that's when you decide to go into education, because right into teaching men how a fish, why not teach her how to fish. Right.

Mark Leong(Guest):

- You're right.

Eric Feng(Host):

- And then it grew to the extent, but then when you were educating, you also realize that it's not about educating them on what they need, but it's about educating them on what they want first and bit that what they meet in the message. So I got you so far. All right, fantastic. Let's talk about COVID. How did COVID impact that your business. Big day was the education, right?

Mark Leong(Guest):

 It's still yeah. We have been education back then. All the ways education. And I thought that we had a business model that was solid or figure out, right? We were making consistent revenues, and this is great. And when COVID came, I think we, government declared code orange.

Eric Feng(Host):

Code orange that was in June, I think.

Mark Leong(Guest):

Yeah but even before that, I remember okay, COVID I thought it's just gonna be one of those incidents. I didn't really care.

Eric Feng(Host):

Yeah.

Mark Leong(Guest):

And all for the last, at least one year, my partner has been pestering me, Mark look at webinar you should go online. We should digitize, digitize, digitize right. So I think I took this for granted because first and foremost, I was comfortable. Number two, I thought that I'll find time to do it. And this is a big mistake. I did so long story short, when COVID came and our government announced you have 48 hours for all businesses who are non essential, you had to shut down, all right. Work from home. That moment, when that was announced we panicked. I called a board meeting. I called every single person in my company. Right. Because our business flow was relying on events. People come into our physical premise for education workshops, right. How to bake, how to cook, how to juice and all that right. Consultation with my dieticians and nutritionists. So it's like, oh my God, how are we gonna do this? We were totally freaked out. We look at our cash. We look at our assets. Then we were calculating what is the runway? And at that point, the worst thing was that we make a few big investments. So a lot of our cash flow has been invested. So the runway was not amazing. We're like, okay, crap, if you don't turn this around. We're gonna have a problem. How long is this pandemic gonna drag? Nobody knows. Right. If I say, okay, how long are we gonna be at home? So we say, okay let's wait for another week. Then another week became an extension of stay home notice then, wow, we really panicked that time, really panicked. So what we did was we say, okay, let's try, go online. But Mark you cannot run a freaking four hours workshop online everyone was gonna fall asleep. So I said, okay, how do we compress it? So we literally compress it into a 90 minute session. We set up the first webinar that first Webinar, I didn't have any expectation. I just hope that at least, we could have a handful of sales, turns out that Webinar we had 20% of conversions, right. So if you have 100 people attending, there was 20 people that bought it. But back then, we didn't have 100 people at the first webinar we had about 40 people and there was about eight of them. They bought well, and that was the same moment I reminded me many years ago. Where people were rushing I was like, wow, we did it. So some of my team was like, Mark do you think maybe its luck it's okay maybe. Yeah. So let's, that's another week. So we didn't pump up the budget in a marketing say, okay keep it that way. Boom the same thing again.

Eric Feng(Host):

30%.

Mark Leong(Guest):

Yes then after that it's like, okay, let's whack ready, let's whack that, that round. Right. So I'm like, okay, let's take the risk let's put in more money. Right? I want the workshop to come in. We have at least 300 people at that event we had close to 400 people that sign up for the webinar. It was 50% conversion.

Eric Feng(Host):

Beautiful, my God.

Mark Leong(Guest):

 And we were like my God. So for me that was the really important turning point for my business. We pivoted at the moment of crises, not before the crisis, at the moment of crisis. And again, he was out of desperate measure. Right? So one of the thing for me that I've learned through that COVID pandemic was that we have to adapt or you die as a business. You cannot hope everything to go back to normal. If we will have hope, I think today will not be here having the interview. I'll probably be wind down ready. Number two, then we also realize that our business model was incorrect. What is the important thing that allowed us to grow exponentially? Right. In times of crisis. Blessings to all the people who have supported us. And thank those fosters Def bless us, right? I realized one thing that we did right here, everything you know what I said, cashflow. So far for every entrepreneur here, whether you are a startup or your SME, right. Never forget the importance of cashflow. So that day when we were offering our program at $5000, we were giving people installment plan up to 24 months. What we did during the pandemic was that we change the price point to 2500. Provided you pay cash immediately now. I give you this savings. Right. And although we've cut the revenue by half,

Eric Feng(Host):

But you get a cash out.

Mark Leong(Guest):

I got a cash up front. So I learned that my God cashflow is king cashflow is king.

Eric Feng(Host):

Yeah there's a popular saying that if revenue is vanity, cashflow is necessity.

Mark Leong(Guest):

So not only we were very strong. We were doing super well during the pandemic because of how we went digital. But also because the change of the model where we got a strong cash cashflow, it allow us to play the game longer because end of the day, it's also who is in the game longer. Right?

Eric Feng(Host):

True.

Mark Leong(Guest):

If your competitors all die and you're still standing strong, then you are in a market leader right.

Eric Feng(Host):

But what were you selling back then, was it still the Flabby to fitty in twenty three days.

Mark Leong:

Same, Flabby to fitty in twenty three days.. We make a lot of amendments to our education program. A lot of, I would say evolution to constantly tweak, right. So we took how we can allow people to achieve results faster. We tweak, how could I present better? You can be a very good person that goes on stage and make people cry and standing ovation. But that doesn't mean you can close.

Eric Feng(Host):

Yes.

Mark Leong(Guest):

So as an entrepreneur, if you can't close, don't do business because your day is your every day is to make sure you can close. Because if you can't close, that's it your game over. So we were fine tuning my entire presentation, every step of the way. It's all about closing. So yeah, there was a lot of things that we make in these tweaks that people don't see.

Eric Feng(Host):

And I remember that, with all the cashflow that you got right. Not only did it kept your business, a float, but you shared with me that with that cashflow, you are able to grow the business further. Right? What were some things that you did that other people are struggling, but you're growing. What were you doing?

Mark Leong(Guest):

All right so understand that if you think that the first million is your hardest, the first million is the easiest. Right? You just got to, make sure you have a compelling offer, solving a big problem. Most people are not solving problem. Right. So now after you hit that first million, the next muscle is how do you hit 5 million? So there are a few things here that apart from, I'm gonna name these few things that has worked for me, Number one is cashflow. First thing got to have a very strong cash flow in your business. Remember like what you said right. Got blank is vanity. No point you're having a lot likes how many thousand million views, but it doesn't cover anything it's useless. Right? Cashflow is king having cash in hand. Number two, it's about having an automated solution funnel. Some people I call it an automated system.

Eric Feng(Host):

It's a sales process.

Mark Leong(Guest):

Yes it's a sales process, right? How do we calculate the client's lifetime value? You don't see it as selling a toothpaste you see it as if the person needs to brush his or her teeth every day for the whole year. How can you multiply the amount so that you are building a process to support the subscription base of the toothpaste.

Eric Feng(Host):

In other words how do you make sure that a customer spend more with you.

Mark Leong(Guest):

Precisely.

Eric Feng(Host):

In an automated way?

Mark Leong(Guest):

Yes you are absolutely. Right. So number two was really looking at a whole business model, making sure that we have an automated system. The thing was resources. People I know, for me, it was that after the 1 million to five, five to 10, it all starts with people. Do we have the right people? Do we have the best people? So without that, you're not gonna be able to scale a load. All right so we invested a lot on people. How do we hire people? Because we spend a lot of time asking questions that are not giving you, that people that you want. For example, most people, when you come for interview, they will ask you. So are you willing to work hard?

Eric Feng(Host):

Of course my answer is yes.

Mark Leong(Guest):

Of course I'll stop for you. Right. What do you think you're good at? I'm good at this, this issues. Right? But in reality, that may not be the case. So we learned that actually, we are asking the wrong questions to qualify people. The question should be asking is the past history, what have they done? Right so I'll go into that. And they asking very important questions or what they have done that will allow you to access. Have they done it all.

Eric Feng(Host):

Then to find the right person.

Mark Leong(Guest):

To find the right person, right? So we make big mistakes on hiring fast and hiring the wrong people. So but that was why we did right. Investing in how can we grow team of A-players the fourth thing the most important thing was spending and investing a lot in marketing. That's it? Right. So these are the four things that we did.

Eric Feng(Host):

When you say marketing what do you mean run more ads or build your brand, or get yourself more on papers. To you what's marketing.

Mark Leong(Guest):

So for me, what is marketing is two things, right? So in a marketing budget, one we set a very clear budget every year. How much are we investing in myself as the founder? And I still asked my team for learning and development.

Eric Feng(Host):

Very nice personal development.

Mark Leong(Guest):

 Again, you don't know what you don't know. You can't see what you have not gone through. So that's where I met a lot of fakes. I lot of fake gurus, but also there are many good ones, right? So never stop investing in learning. So we were learning that, wow, there are so many things in marketing that I'm not aware of. Right. And the world continue to evolve so fast. Are we riding the wave? Are we on top of things? Are we running a dinosaur age of marketing? Understand that marketing has basic fundamentals that will never change understanding of human psychology. Understanding what platforms to you use is a separate thing. Right so we invest a lot on self-development. Second thing that we invested on was how to scale our assets. If you knew that today, right? You put in $1, you can make that one, 10, will you put in everything?

Eric Feng(Host):

Yeah one that's right. Of course.

Mark Leong(Guest):

You have to put in, right. Because a lot of people are like do not put in so much in marketing that is because you have not found how you could monetize or how you are $1. You can make that, even if it's 10 cents and that's the problem you are afraid of putting it. So far for me that was the pot on marketing that we invested on. So we were testing different platforms. We were running affiliates, we were doing a lot of things, right. So for me that was the four very important things that we have. But we feel we did our mistakes in that shop peer off the last two years as well. But by refining it all these details allow us to skill a few 100% right. We were doing better. I repeat that. We are doing better than before. COVID with the less resources. And we've the less investment.

Eric Feng(Host):

This is beautiful, man. If you guys have not taking notes, let me help you summarize, let my rest a little bit, before we move to the last segment, number one, right. Very important is your cashflow, right? Number two is making sure you have an automated sales process. And a lot of us have a sales process but it's probably not digitalized. It's not automated. Therefore, we cannot predict how much sales we can come in, right. And then the third one you talk about is talent and talent has a lot to do with asking the right questions. So they find a real people. Cause these days people are very great eating interviews, but they might not be very, very good. And then the last one, it's actually two parts. Part one is investing in yourself and your team. I think he is a great boss, man. He didn't just invest in himself. He invested in his team and also make sure you're in a company that has growth mindset, right. Wanting to con continue to develop. And the last part is always looking at new ways to do marketing. And there's a lot of new technology out there. Are you using, are you embracing them? Oh, this is so good. Thank you so much. I thought today has gotta be about health, but I pick up so much about your business acumen and the turning point was that you invest in learning. I really felt that that moment where you had the only 10,000 and you could have done many things. So you could have just put that in the old business model, which will actually waste that 10,000. You invested in picking the brains of a guru and you've got yourself the results.

Mark Leong(Guest):

And Eric, thanks for summarizing these beautifully. And I think for me, the learning point here is also often in the past. I always wanted to wait for that perfect moment to execute something. But I realized that it's the fast action or execution that eventually will get us results, at least from my humble, opinion of building my business, right.

Eric Feng(Host):

There is a pattern I see there.

Mark Leong(Guest):

Nothing right to it figure very blessed. So people always ask me, Mark, what do you have? All that kind of stuff. I'm not as smart parson, but one thing I tell people, I am the fastest nice.

Eric Feng(Host):

Right.

Mark Leong(Guest):

We implement things do we create a lot of mistakes in implementing of course. Do we get angry, frustrated, disappointed, embarrassed, of course. But it is these moments that allow us to know what is working and what is not.

Eric Feng(Host):

Because as long as you learn fast.

Mark Leong(Guest):

Precisely.

Eric Feng(Host):

Then you're fine.

Mark Leong(Guest):

Right. so I think a lot of people also pay a lot to go for seminars and sign up these and that. But the question is how many percent of us are actually implementing, right? You don't need to implement all the 10 things you learn in that one day or whatever you implement one thing, most people are not. That's what I see. And it doesn't matter where it is. It is a 997 costs. I said, 30,000 cost higher.

Eric Feng(Host):

100%, yeah.

Eric Feng(Host):

However, this idea that there's a saying, right? If we actually if knowledge is truly power, then all of us will be billionaires with six pack apps.

Eric Feng(Host):

You are right.

Eric Feng(Host):

So this is so important thank you so much. Now we're not done yet. Let's talk about, get enough about business. Let's talk about your mission. I forget the line that you sit in that viral video, that my mission is to make the world a better place. And by how I do it by making the world a healthier place. Beautiful so what are some of the cool project you're working on right now to follow this mission besides the education.

Mark Leong(Guest):

So one of the big things that we are doing now is that for on the farms, Asia, our group, we are on a mission to touch 1 million lives by 2025.

Eric Feng(Host):

Doable.

Mark Leong(Guest):

Yep so I think that is really, really important mission. And on my personal mission for me is about seeing schools in two countries, in Singapore, Malaysia as a start to have a garden that is grown with food by the children, for the children and serve to them in a canteen.

Eric Feng(Host):

Wow.

Mark Leong(Guest):

And hopefully putting in certain level of nutrition in a fun way in their education order, co-curriculum right. Not just telling us, Hey, you need your vitamins eat more veterinary care. I would run away if anyone would tell me about that? So that is the mission that we are on for me.

Mark Leong(Guest):

 That's so beautiful, edible gardens. Is there any schools right now in Singapore? Only if you're allowed to share, but is schools open to this idea. Here in Singapore?

Mark Leong(Guest):

Yes I think more and more schools are open to that idea, which we are very grateful to some of those headmasters and teachers and parents who support that. So yes, but it's taking some mountain to move.

Eric Feng(Host):

Of course, because you are changing a lot of the old thinking. And I mean, that's not a natural way of education. A lot of times, well, we show all the best of that. I know you're launching a book as well. Tell us more about that book.

Mark Leong(Guest):

All right so I'm really excited about that, I told you I'm gonna invite you for the book launch.

Eric Feng(Host):

I'm looking forward to it.

Mark Leong(Guest):

So in March 2022, I'll be launching the book called. "Are  You Cheap Fast and Fake"

Eric Feng(Host):

I love that name.

Mark Leong(Guest):

More importantly, is that book allows you to apply a method called the fukuge method. Have you discovered fukuge?

Eric Feng(Host):

Fukuge?

Mark Leong(Guest)

Yes.

Eric Feng(Host)

It's a cute word. What does it mean?

Mark Leong(Guest):

So fukuge in Japanese means restoration.

Eric Feng(Host):

Okay.

Mark Leong(Guest):

 And I believe fundamentally all of us should have energy levels that we once enjoy in our teens.

Eric Feng(Host):

Oh tell me more.

Mark Leong(Guest):

Especially as an entrepreneur, right? Every day we need energy.

Eric Feng(Host):

We need energy.

Mark Leong(Guest):

So most people rely on coffee at 12 o'clock, nine o'clock. So I found a way how I could basically pass on my methods in the fukugen approach to people that once energy in your life, right? Because our career evolves around energy your relationship revolves around energy, right? Your life evolves around energy. Everything is about energy. So that is why I'm so looking forward to share this amazing brand new method that I've developed, because I believe it will make a huge difference for any of firsts, right above the age of 30, 40, 50, 60. And you want to live life, not at your lowest point, pumping coffee or any pills to get that Southern high, but sustainable any true.

Eric Feng(Host):

 Yeah actually, we went on a spoiler that the fun and the surprise. Right. But would you say, well, what's the worst advice you have ever heard so far today. By other food gurus know that we should really stop listening to, if you wanna really have more energy and a better health.

Mark Leong(Guest):

All right thank you. So, first and foremost, we are a company that is made of medical doctors, dieticians, food, scientists, and myself as well. So what are the worst advice over the years? And I'm seeing more and more of it is that when someone tells you to go on keto diet, That is the worst form of advice. Now why?

Eric Feng(Host):

First of all, this is so sensitive. Cause I have a lot of friends who are into Keto, okay guys, listen up expert taking.

Mark Leong(Guest):

Now the thing is this right. People ask me all the time, man if I go on to diet, can I lose weight? If I do this, can I lose weight? Most of the diets that you go on, yes you can lose weight. But for me the question is always what happens when you stopped the diet? Is it sustainable? Right then that is where people get frustrated. I'm speaking from my experience, not only on urea of my scientific background, right? Most people get frustrated because they lose two kg. The moment they stopped that diet, they gain five kg. Right. Then you're like, ah, that's a kind of ROI. Every half yearly, you got to set that kind of goal. Why would you wanna put yourself through that pain? And why do you have to restrict yourself on, oh, I need to cut away my cups. So let's come back to the scientific understanding, right? Why I don't support Keto diet because A it's not sustainable B it has a side effect. Most people now have been told, pump up your fats, increase your protein, right? Cut or cups.

Eric Feng(Host):

 Yes.

Mark Leong(Guest):

 You're gonna damage your kidneys. And if a person that has a tendency of high cholesterol or fatty liver, good luck that three months off Keto diet, the next six months, you're gonna see a doctor. You're gonna put you on medication. So for me it's ridiculous. Is there a better way to achieve that? Yes, but perhaps it's not gonna achieve your weight loss in a shorter period, but it's over a slightly longer period. But if you ask me, is it worth it? Yes so that's why I don't stop a Keto diet and people misunderstand. It's not about cutting away cups to lose weight. In fact, we all need cups to function. Cups is what glucose in your bloodstream that gives your energy, have you ever tried cutting away all your cups. And then you start to feel lethargic, moody, fatigue, right? You get angry because you cut away. That component is so important to our Britain and energy. So it's not about, oh, cutaway, this nutrient or what we all need a balanced nutrient. But what is it that makes people put on weight is about calories. People overeat more than what you're supposed to. So all you got to watch out is cut down on the volume that you are eating. You are not working in a construction. So why do you have to eat so much, right? I'm hungry you're mentally hungry. You're not physically hungry. Right? Means you're not feeding your body, the right nutrition. That's why you're always having the hunger to fix that problem. Right? Try drinking 80% of vegetable juice or eating a bowl of salad. I know you said that. Tell me if you're gonna be hungry, you're gonna feel full, right? Are you drinking enough water? Don't says this no. That's why you are always down on this path.

Eric Feng(Host):

 It's so beautiful where we read. Okay you just lay like this and like the men to say a few words, everybody's like Nope. Every single word is important. Can you just say a few things? So number one, a lot of us are not hungry. A lot of us are just dehydrated where we're not drinking enough water. So that's one. Number two is that the reason why we are hungry is because we are not eating the right food. And so our body's not getting the right nutrients.

Mark Leong(Guest):

Not having the right fuel,

Eric Feng(Host):

Not having the right fuel. So without spoiling the fun, right? Can you just give us some tips, like really hard core tangible tips? What should we eat more? Or what should we eat less so that we get more energy.

Mark Leong(Guest):

Okay so more energy maintain a healthy weight or your BMI or if in event anyone here that is listening or watching this, you wanna loose weight, right? I'm gonna give you a few powerful tips that I charge my patients a few thousand dollars right

Eric Feng(Host):

Yeey! Thank you.

Mark Leong(Guest):

First and foremost everything I teach you guys is all tested, proven, backed by science. And they are simple stuff. Never tried to over-complicate things. Same thing in your health, your business the moment you over-complicate things, you forget about fundamental. That is your point, right? Number one always make sure that you are sufficiently nourish. So how am I sufficiently nourish myself? And adult above the age of 16. I considered as adult, you need minimum five kg of vegetable and fruits each day,

Eric Feng(Host):

Five Kg.

Mark Leong(Guest):

Yes. For thing that comes to your mind. Some of you would probably be saying crazy thing. I'm a goat how can I eat so much? Precisely you are not a goat, even a vegetarian can. And that's why people nowadays are more obese than ever more cancer rate than ever. But every thing back back then when our parents time, our ancestors time, do you agree that they eat less meat than us now?

Eric Feng(Host)

Yeah.

Mark Leong(Guest):

We are not short on food. In fact, we have so many options, right? So we are undernourished. Remember, it's not about the quantity. It's about the quality. So by the way this package is not from this package is from Harvard medical, John Hopkins hospital, right? All the top world-class medicine, universities have studied it. So first of all, if you can't eat so much what do you do? You drink, but you cannot drink for a juice. You cannot drink that kind of rubbish in a supermarket boxes, right? You drink 80, 20 juice. Write this down 80, 20 juice wise, 80, 20, 80% vegetable, 20% fruits. Then you have your macronutrients covered in that day. That's what I do. Right? You pass me Mark no, I don't buy any nonsense. Right? I eat 80% green 20% fruits.

Eric Feng(Host):

 So you just choose them five kgs of it.

Mark Leong(Guest):

Yes, so I make sure that every day I have my nutrient box tick. Number two, eating before 6:00 PM. That is the key, right. Mark I eat only once a day, but I'm still overweight. Hello, you order a whole happy meal or super value meal. And you eat at 11:59 PM. You go to bed at 1:00 AM.

Eric Feng(Host):

My team is laughing right now, you speaking.

Mark Leong(Guest):

Then they are saying I'm on diet. I eat once a day. And yet I'm because there is the body metabolic rate that changed with age. You cannot have the same metabolic rate when you are at 16 versus when you are at 40. You got to acknowledge that. So yes, in the past you may be able to burn that, that food that you're eating, right? Oh yeah the younger influences tell, yeah. We tell the influencer, tell you when you're at 50 everyone's faces a different body evolution, right? Some is premenopausal. I can go on and on long story short eat before 6:00 PM. Why? So that your body has enough time to digest the food so that it doesn't get stored as excess fat. Secondly, why is this important? When we are sleeping, our body is actually still working, but it's working at a very slow mode. Eric, do you wanna know how I wake up in the morning? And I feel energized.

Eric Feng(Host):

Yes please tell me.

Mark Leong(Guest):

Because I eat early. That's the thing, because when you are having a full stomach gonna bed the body's processing, that's why next morning, when you wake up you are tired

Mark Leong(Guest):

Because your body's working.

Mark Leong(Guest):

It's working trying to break down a piece of steak, right. Now so try it again. You can immediately, I promise you this you can immediately feel the difference in just two days, have dinner before 6:00 PM. Tell me how you feel the next morning when you wake up, I bet you a few so different. You feel amazing your energy level. So early dinner, it's important.

Eric Feng(Host):

6:00 PM.

Mark Leong(Guest):

And the lasting that thing that's is about moving move I'm not talking about exercise because a lot of us don't enjoy exercise, right? So you don't have to force yourself to sign up for expensive gym memberships. And just to show the world that you exercise right. Move, right? The more steps walking around do anything. Just make sure that you're not sitting eight hours in office. I have a standing desk, right? So every few hours I'll just stand up because it gives me great energy. But at the same time my body is moving. And that's why I still wear an apple watch. Not any Rolex or who blow or whatever. Not because I kind of fought because I wanna monitor, have I achieved the 10,000 steps in a day. Because this is important when we hold ourself accountable, not relying on some motivation, inspiration, I want to walk 10,000 steps a day. But anything that can be measured can be improved. So I applied the same theory in my business and my life. Because you cannot do so well in your life, but you suck in business or you cannot do so well in a business but you suck in life. It's only is if you don't apply the same thing, then you suck at both things.

Eric Feng(Host):

Yeah and without good health, you have nothing. Even you have good business, a business will fail eventually 

Mark Leong(Guest):

Precisely

Eric Feng(Host):

Oh, this is so good. Wow guys, today's episode is really a double, boosting of your health. You get health tips and you get business tips. So if you guys have gotten a lot of value from today, the best way to thank Mark is go check out his books. Why? Because Mark has a mission to remember. He wants to impact 1 million lives. One not that 1 million, one of them be you. So go read his books go implement the things he teach. There are two books right now on the table. One is from flabby 250, in 23 days for crying out loud. This is cool those of you've got it'd be a flabby episode. I don't even quite episode laps. I think this is really great book so that's one book, by the way I just wanna show you guys, if you're on a camera, you can see it's very beautiful. It's a beautiful book that actually gives you. Oh my God. Oh, okay. So let me show it. Those of you listening on podcast. So I'm just random. Yes actually give you one called breakfast juice, which is your day tree juice. And then I think, I guess lunchtime, you have a blood sugar killer and everything is there. So you don't even need to think about what kind of juice you need. Just follow the recipes over here. So I'm definitely where can we get this book?

Mark Leong(Guest):

- You all can go to Kinokuniya kinds of stars on a mezon. Yep so these are the places you can go. It's also available in the Singapore National Library.

Eric Feng(Host):

So beautiful.

Mark Leong(Guest):

So everything here is not by a copywriter, ghost writer, everything here is everything that I've eaten and drink my entire life. And I was 95 kg back then bringing it down to 65 kg. So these are the same things that I've eaten. When I was going through a body transformation.

Mark Leong(Guest):

This is beautiful. So 50 amazing recipes, guys, healthy recipes. And then the second book is "Pain Relief." "Your Guide To Practical Knee Pain Solution" written by Mark Leong and Dr. Terence Tan. Would you like to tell us more about this book?

Mark Leong(Guest):

Yep so this is an incredible project that I did. With Dr. Terrence Tan this year, and this is to basically help any one of you. Or you have elderly parents at home who are suffering from knee pain, right? And they have been told that they have to go for knee replacement surgery and it's scary, right? Because costs a lot of money by the same time, the recovery process and everything in their life will change. So what are things that you can do to prevent yourself from going for a surgery, or if you are at a point of supposed to go for surgery, how can you save your knees. Right? So this book contains techniques from physios ingredients to heal your damaged knees food that you should not be eating that is causing more pain as it increases the inflammation in your body. So this is what this book is all about, which is really important. As we see that more and more people, once they enjoy the active lifestyle, but you know, and maybe you're suffering from a really, a lot pain. And it makes no sense for you to exercise because what you're gonna do, if you do the wrong exercise, your foot are damaging your knees. And it can be very, very dangerous.

Eric Feng(Host):

Oh, this is so beautiful. Now, one more thing, you have a cost. How do we go for your preview? How do we listened to your webinar is there is as a place that we can go.

Mark Leong(Guest):

Yes so I wanna do is I've never done this for anyone. I wanna do this for you, Eric,

Eric Feng(Host):

 Oh thank you.

Mark Leong(Guest):

Because I believe in what you're doing. And I really love you as a person. Your energy is so real before this show, most important before the shorter 1% after the shorter, you are not a percent, but this guy is the same person. So I'm gonna do this for everyone that is watching this interview right now, or you're listening to your podcast, right? So I'm gonna sponsor you. My amazing club membership, right @www.markleong.club. I repeat www.markleong.club. I'm gonna sponsor your for one month, four weeks, every week, I have contents put up that life. All right. It's a show on TAVI. We have amazing contents. For example, if you guys do take soy sauce at home, do you all our friends does.

Eric Feng(Host):

Chinese right.

Mark Leong(Guest):

 Did you know that most of the soy sauce that you buy out there, instead of going through a one-year fermentation goes through a three year fermentation because it's made out of beach soda, incredible contents out there. How do you even pick an egg to, by those APIs, organic free and shake? No, you're wasting your money. All right so what are the eggs that you should be picking? So all of this very important information is gonna improve your energy levels, improve the way how you look and feel it's in the club right after that one month, if you guys love it, you can continue the subscription. If you don't love it, you can cancel anytime, no hassle for your crowd, watching your free. Enjoy the amazing contents in there. And that's how we have also been doing a lot of announcement on our mission trips to schools,

Mark Leong(Guest):

Or to farms

Mark Leong(Guest):

Where we built edible gardens. And next year we actually gonna Cambodia, building a school to provide education to more than 300 children. So look out for all these in my markleong.club.

Eric Feng(Host):

Got it, markleong.club will be the first to join, man.

Mark Leong(Guest):

Thank you.

Eric Feng(Host):

Thank you so much. I really appreciate this. I wish you all the best in your mission and let's keep in touch. See you in March for your book launch. High five.

Mark Leong(Guest):

High five man. All right, thank you so much.

Eric Feng(Host):

Awesome. So guys this is Mark Leong, and I hope you guys have found tremendous amount of value in his sharing. I think I was very, very impacted right at the beginning where he shared about his backstory. I felt like there was this common connection, but really my biggest takeaway from him was that five points that he mentioned about how to build a business from $0 all the way to eight figures. I do not know if you've been taking notes, but this was one thing that really had a huge impact on me. Number one mixture that you build a business that gives you continuous cash flows, it keeps your business going. Number two, make sure you have a sales process. That's automated preferably. And then number three, people, talents are very important. Ask the right questions, get the right people in. You do not have to do everything yourself that you kind of skip a business that, that you're when you are stuck in that business. And I'm a four invest in personal development. Keep growing because I always believed that, everything in life is for that one purpose, which is for your growth. Even a business is there so that you can grow. And when you grow, everything else grows along with it, especially your business. And finally, constantly look up for the latest marketing technologies and invest in marketing because you can have the best products or services in the world. But if people do not know about it, then it really doesn't matter. So go listen to the interview again, get all the business tips in a front end of the interview, get other health tips and a back end of the interview. I'd tell you, 2021 or 2022 will be a fantastic year for you just by listening to this interview. I'll see you guys at the next interview. We do this every week. If you love it. And remember to hit the subscribe button, switch on the bell notification, and I'll see you at our next video interview.